stick to what you know

we all have this problem: we have so many ideas jumbled in our brains and we have the energy of pepco, on a day when there isnt a thunderstorm. nevertheless...we feel like we need to do EVERYTHING! and all at once. sometimes, we honestly need to perfect our craft and then think about expansion.

House of Dereon, mmmmm, not so much. somehow Beyonce and her mom have moved from clothing line to a very RANDOM temporary tattoo line that will be sold at sephora. uhhhh, so we're not even moving into the beauty category - something that will have longevity, but temporary tattoos??? ::side eye::

it all stemmed from Beyonce's most recent ad for House of Dereon.



while i admit, i definitely like the spine tattoo on her back, what else can i say except its the same temporary tattoo idea from Chanel that sold in stores back in March. yawn. Chanel is a iconic fashion powerhouse, they're allowed to expand into any arena they want. House of Dereon, well, what have you conquered in the fashion world?
Perfect your craft, dear.

Chanel


VERSUS

House of Dereon